Posts Tagged affiliate advocacy

ShareASale Videos, Pay Per Call Increase, Traffic Report - Legacy Learning Affiliate Podcast Episode Two

The Legacy Learning Affiliate Podcast Episode Two is ready for your listening pleasure.

This week I talk about:

You can listen or download below and don’t forget to subscribe to our podcast in iTunes.

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Affiliate Advocacy Conference Call about the #AdvertisingTax

Just finished listening to the Affiliate Advocacy Conference Call with Melanie Seery. Her main guests were Brian Littleton, CEO of ShareASale, and Jen Goode, who was one of the main affiliates fighting the advertising tax successfully in Colorado.

Here are some of initial highlights that I got from the call.

Brian Littleton offered some great tips for communicating with legislators including:

  • Don’t mention the unconstitutionality of any legislation. Legislators don’t like being told that what they are doing is unconstitutional.
  • Most legislators have two offices, one in their district and one at the legislature. Go to or call whichever is smallest.

From Jeannine Crooks who was having some audio difficulty unfortunately:

  • Don’t threaten to move. They generally don’t care.

Threats never work. Neither does telling them they are breaking the law. Stay level-headed and focus on the negative impact of the legislation.

One of the best tips came from Jen Goode who suggested that you try to find a local tie that affiliate marketing has to an organization in the legislator’s district, such as a non-profit or a school that uses affiliate marketing to raise money. This worked very well for them in Colorado.

More to come on this subject but these were some great tips!

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iPhone App, Perceptual Contrast, Taxes, and more - Legacy Learning Affiliate Podcast Episode One

Episode One of the Legacy Learning Systems Affiliate Podcast is in the books.Affiliate Podcast with Matt McWilliams

This week on the Legacy Learning Systems Affiliate Podcast Episode One I talk about our iPhone App, Perceptual Contrast, Affiliate Taxes, Bonuses, and more.

The podcast will cover topics relating to our program, marketing tips, industry news, and more in a quick audio format that you can listen to anytime. I will be striving to make the average episode around 10-12 minutes with occasionally a shorter version if there is not much new or longer if there is a lot to talk about or we have a guest.

You can listen to and/or download Episode One below as well as Subscribe to our podcast in iTunes so you don’t miss an episode!

SHOW NOTES:

Affiliate ABCs Site

iPhone App News - Gibson Learn & Master iPhone App is Rocking! | Top Ten in the iTunes App Store

Perceptual Contrast / Robert Cialdini - Review Chart Example | YES! Book Excerpt (Study)

Ultimately what you are trying to do is to frame the DVD courses in terms of private lessons.

Since people are not searching for DVD courses only, you must first convince them of the concept of learning at home. Many people have NO idea that

a. such an option exists
b. that such an option really CAN teach them what they want to learn.

So what they need is to:

a. be convinced of the extreme cost of private/group lessons and the difference in prices
b. be convinced of the convenience of at home lessons
- no missed appointments and payments for those
- travels with you
- on YOUR time
- can go at your own pace - relevant especially when compared to group lessons
- can repeat lessons anytime
c. be convinced that at home lessons are of equal or greater quality than private/group lessons. Many instructors are not qualified and it may take months to find the right one, which can cost hundreds of dollars.
d. be convinced that Learn & Master courses are by far better than other at home DVD courses AND better than most private instruction or group instruction, at a fraction of the cost, time, and more convenient.

February First Sales

March 2010 ShareASale Bonuses | ShareASale Bonuses Page

Affiliate Advocacy Conference Call

Download Legacy Affiliate Podcast Episode One

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