Niche Marketing | Affiliate Marketing Blog

Facebook Advertising for Affiliates from Logan Thompson

Posted by Matt McWilliams in Affiliate Tips, Viral Marketing/Social Media on October 14th, 2009

I have made it very clear that I believe in affiliates using Facebook advertising. The targeting is great for affiliates promoting a niche product like ours.?The cost is currently very low.?The conversions are good. It’s got everything you could ever want in an effective marketing medium.

Here are some previous posts about Facebook Advertising?from our blog:

Facebook Targeting that Works with our Program

Facebook Advertising Adds New Features

Facebook Ads for Newbies

Amazing Social Media Stats

http://legacyaffiliateblog.com/images/blues-guitar-small.jpg

Today, I had the fortune of reading a post from Logan Thompson, one of my favorite bloggers in affiliate marketing.

He gives 10 tips for How to Profit on Cost Per Sale Campaigns with Facebook in which he shares some of his successes?and errors with Facebook advertising.

I have to disagree with #5, which says: “Don’t Promote Expensive Products.”?Based on our own advertising and the feedback from others, if the targeting is right, our products can really fit our niche market.? Our niche is typically best targeted towards middle-class, middle-aged?people?who are actively interested in the product we are offering. So focusing on the right keywords and narrowing it down to our niche will get you some great results.

Currently, the 25-year old and up crowd only makes up about 30% of the users of Facebook, but that group is also growing at about 200% per year.? There is a sizable market there!

Overall, I give Logan’s post?two big thumbs up?though, so check it out.

cost per sale, demographics, facebook, logan thompson, niche marketing, targeting

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How Nichie Can you Get?

Posted by Matt McWilliams in Affiliate Tips, Pay Per Click (PPC), Search Engine Optimization (SEO) on June 3rd, 2009

Ed Byerly wrote a great post today on the Affiliate Trust blog asking: How Nichie Can You Get?

I immediately thought of the great philosopher, Friedrich Nietzsche (right), but after that I read the post and thought about our products as a niche, even niches within a niche.

Our Home School Learn and Master Guitar already is a great selling item, but it is definitely a niche within a niche.

But the traffic is uber targeted and high-converting…and I might mention very uncompetitive (for now!).

I commented on Ed’s post and I will repeat it here: The best way to find a niche is to promote what you love. If it is guitar, drums, piano or ballroom dancing, that is great! I hope that you will promote our products. If it is running, promote running shoes and gear. If it is gardening, then sell gardening supplies. Not only will your sales be rocking, you will love every minute of it!

Click here to read Ed’s post in full.